Harish Rao
Harish RaoBusiness Process Transformation & AI Advisory
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Case Study · Technology Platform · RPA + Decision Rules

Google Play Store — Automating Developer Onboarding Without Losing Conversion

How a rules-based first-line screening model improved both operational efficiency and conversion in developer onboarding.

The transformation in under a minuteFull Case Study →
Case Study at a Glance

The transformation in under a minute.

Business problem

Manual first-line screening required online research and repetitive shortlisting against defined criteria.

What was done

Introduced RPA-led online research and rules-based first-line screening while preserving a handoff for further review.

Outcome / evidence

35% operational-efficiency improvement and 8% conversion uplift.

35%Efficiency improvement
8%Conversion uplift
2Value dimensions: productivity + effectiveness
Business Process TransformationRPADeveloper OnboardingDecision AutomationOperational Excellence

Evidence note: 35% operational-efficiency improvement and 8% conversion uplift are documented outcomes for the developer-onboarding transformation.

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